Quote:
Originally Posted by The Mothman
which film is the competition?
I have a question, what started the hype before the movie's theatrical release? there wasnt nearly as much hype for the previous film. How did everyone know before hand how good it would be?
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The idea of Ledger being cast as Joker, then the teaser trailer with Joker's voice, then viral marketing that was done EXTREMELY WELL, then full trailers, then Ledger's death, then more trailers, TV spots, word of mouth, sponsorships and lots lots more.
The movie it is beating out for the top spot is Pirates of the Carribean Dead Man's Chest I believe.